Mastering automotive ads: Smarter AI, better data, bigger results

The automotive buyer journey has changed — it's longer, more digital, and spread across hundreds of touchpoints. As dealerships adapt to tighter margins, changing expectations, and economic pressure, the question isn’t if AI can help, but how.

In this webinar, Infinity's Matt McGillicuddy and Phyron's Tina Sadeghi explore how some of today's most innovative dealerships are using AI to:

- Create more effective advertising strategies
- Optimise media spend with better data
- Automate quality creative production at scale

The session dives into real-world examples and tangible outcomes — from generating more sales-qualified leads through smarter attribution, to producing personalized video ads for every vehicle in your inventory in seconds.

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